When you talk to most small business owners about their biggest challenges with content marketing, most will tell you that they struggle with content creation. Creating quality, value-added content takes a lot of time and often requires a lot of coordination within your organization to pull off a successful strategy.
How well your website is designed plays a significant role in driving conversions and generating income for your business.
Sure, you could save a little money on the front-end by taking advantage of DIY website design. However, what's the point in having a website if it's not contributing to your business goals?
As you well know, creating great content takes an investment in time and requires a lot of hard work. If you're feeling frustrated with your content marketing strategy, the good news is that you're not alone.
Are you currently using LinkedIn to promote your business? If so, you may be less than satisfied with the analytics tools made available to you by LinkedIn to track your campaigns on this social networking site.
As a business owner that's hard-pressed for time, how many times have you wished for more hours in the day? Unfortunately, wishing won't help your cause, but knowing the best times of day to check off the items on your "to do" list will help you to maximize your time.
Despite all of the buzz about social media, email still continues to be one of the most effective ways to reach your audience. If you have the right email marketing strategy in place, you can use it to drive conversions for your business and help your brand to stay top-of-mind with your customers.
Many small business owners want to get their brands launched online as quickly as possible, so they don't always take the time to create a website design that truly works for their business.