It's official: more consumers are now choosing to make purchases online than visit brick-and-mortar retail stores. It's estimated that total worldwide e-commerce sales will top $4 trillion by 2020. Businesses continue to set records with their e-commerce websites year after year with Cyber Monday, which generated $3.45 billion in revenue in 2016. Is your e-commerce website helping you to reach your goals? Here are 6 signs that it's time to give your e-commerce website design an update.
For the first time ever, more consumers are making purchases online than in stores. In a 2016 survey compiled by analytics firm comScore, 51 percent of shoppers prefer to make purchases online. This trend of more shoppers turning to the internet to make purchases will continue, making it necessary for your business to have an eCommerce website design.
If you're not currently giving your customers the option to purchase your products or services online, you're missing out on revenue. Research shows that giving customers a variety of billing options increases their level of satisfaction. By giving customers the convenient option to purchase your products and services online, you'll realize a boost in revenue.
This is a guest post by Shauna Wortinger, a Certified Public Accountant who specializes in small and growing businesses. Visit her website by clicking here.
E-commerce has become a multi-billion dollar industry. More businesses are reaching their customers through social media and mobile devices. Even businesses that have been around for years are finding that they need to have an Internet presence to reach their existing and new customers.
Believe it or not, we are already in the midst of the holiday shopping season. More and more consumers are choosing to make purchases online, which is why we recently shared with you some ways that you can prepare your website for the influx of traffic during the holidays.